Guide Stars Lessons: Shifting the Narrative
It is a time-honored tradition of modern life that whenever a society begins to fracture, we immediately reach for the comfort of complex sociological jargon or demand sweeping, detached policy overhauls from on high. It makes us feel useful. It gives the impression of movement. But more often than not, it is simply a way of looking past basic common sense, shifting the blame to abstract external forces while ignoring a deeply uncomfortable truth: we are very often the ones fueling the precise harm we deplore.
The most insidious damage to our communities is not always delivered through a gun barrel. Frequently, it is sustained through what we choose to validate on our screens, what we choose to pass along, and what we decide to call “news.”
Marcus Aurelius had it right when he observed that everything we hear is an opinion, not a fact, and everything we see is a perspective, not the truth. As Saint Vincent and the Grenadines moves steadily toward 50 years of independence, we have to recognize that our collective attention has become a form of currency, and right now, we are spending it on all the wrong things.
Consider the bizarre, breathless cultural buzz that surrounds criminal gangs on social media. There is a distinct, measurable hazard in broadcasting their self-styled names and designations into the public square. When the press and individual citizens constantly repeat these specific numbers and identifiers, they aren’t just reporting; they are inadvertently providing these groups with a perverse form of branding.
For the avoidance of doubt: the public must never hide or excuse criminal atrocities. But there is a vital line between exposing violence and granting notoriety. To a young person lacking direction, that public recognition looks an awful lot like power. We need to stop giving malice a stage. The focus should remain on the real harm these groups cause: communities living in fear, neighbourhoods held under pressure, and families left carrying deep trauma. What they should never be given is the platform they crave or the notoriety they so desperately seek.
The uncomfortable reality is that young people rarely join these organized elements out of a pure love for criminality. They do it because of group dynamics. They do it out of a desperate, fundamental human need for belonging, connection, and a sense of importance. When legitimate institutions fail to provide those avenues, criminal enterprises gladly step-in to fill the vacuum, offering a counterfeit, lethal version of community.
But there is absolutely nothing positive or protective about these spaces. They operate strictly on coercion and fear. The public needs to understand the grim mechanics at play: when a youth firmly reaches the end of the line, looks around, and decides they no longer want to be a member, they are not allowed to simply walk away. They are beaten brutally by the group. There is no virtue there, and our reporting must stop pretending otherwise.
We have to ask ourselves why this negative content dominates our digital lives. The answer is as simple as it is depressing: negativity sells. We live in a flawed media landscape where shock and violence serve as the primary currency, and we, as a public, have become wholly complicit in this economy.
Look at how rapidly a negative notification, a piece of leaked malice, or a rumor spreads across messaging platforms. We have witnessed a similar, deeply complicated pattern with the sudden surge of missing youth notices online. Public awareness is vital, yes, but we must also have the courage to ask an uncomfortable psychological question: is it possible that the sudden, massive rush of digital attention inadvertently acts as an incentive for a vulnerable teenager looking to be seen? It is telling that when the public response shifts from sensationalism to a more critical, grounded approach, the trend tends to slow down.
By constantly forwarding and reinforcing destructive behavior, we fail to create a deterrent. Instead, we normalize it, gradually constructing a culture of broken individuals.
Saint Vincent and the Grenadines is a close-knit society with a fragile historical timeline. We are not an old nation; we are in a crucial developmental era where our choices today will echo for generations. If we do not alter our trajectory immediately, it will take two or three generations down the line to find a better way and undo the systemic mess left behind.
We must begin matching the energy we give to our structural problems with an equal investment in our positive youth organizations, community groups, and local initiatives. These spaces rarely trend because decency is not sensational. The slow work of healing communities, rebuilding trust, and doing good without performance does not feed the appetite of the online crowd.
Therefore, the responsibility falls squarely upon those who recognize this crisis to change the nature of the broadcast. We cannot simply rely on sharing links or forwarding notifications. We have to bring these principles into our daily, face-to-face conversations. We must ensure our children and grandchildren do not wake up old one morning in a society where they cannot safely take a morning walk, pointing back to our era and blaming us for the confusion and mess they inherited.


