In celebration of their tenth (10th) year of existence, Evolution Public Relations Management takes this opportunity to give back to the business community in their drive, 2024 – The Year of Giving Back.
The Public Relations (PR) Agency specializes in public and media relations services, social media strategy, plan and management services, content creation, social media management coaching, business and social media consultancy, for musicians, career professionals, entrepreneurs and business owners.
The agency was conceptualized in 2014, beginning with work done for St. Lucian Musical Artists, and opened up their client scope in 2017 to entrepreneurs and business owners. Social Media Management Services began to be refined by the agency in 2019, with the introduction of their Social Media Program, which consists of a Social Media Strategy and Social Media Plan.
In the wake of the Covid-19 Pandemic in 2020, the need for proper management of online presence became magnified. During 2020, the agency embarked on a number of free programs, such as the Social Media Runway Program, which featured a 10-Part Audio Project named Social Media Tips. The audio project did extremely well on the LinkedIn Social Media Space, trending twice under the hashtag #businessowners in that same year.
After the successful Free Logo Campaign in July 2023, where a number of entrepreneurs and business owners received a free logo design, the agency now embarks on a full year of giving back. This gives the business community an opportunity to experience the versatility and professionalism of the agency, in the dissemination of specific services monthly.
For the month of January, the agency introduces Januar-Free, which gives Entrepreneurs and Business Owners the opportunity to receive a custom created Social Media Month Calendar for their business for one (1) month, absolutely free. The promotion is also extended to musicians and career professionals. The campaign runs from January 11th to 31st 2024.
Senior Public Relations Specialist and Social Media Strategist of the agency, Vanetta Phillip, expressed that Januar-Free gives the target audience an opportunity to look at their social media platforms a bit closely, and shows the need for proper content and posting scheduling, at peak times, to reach their current and potential customers and clients. What better way to engage with followers than to give them the content they consume the best, at the times they are on the selected social media platform the most?
Evolution Public Relations Management’s current client base spans five (5) countries, inclusive of St. Lucia, and for 2024 it is their hope to connect with even more musicians, career professionals, entrepreneurs and business owners, through their Year of Giving Back.